We seek organisations with a well-defined vision and theory of change that use private and personalised digital messaging to improve health. In addition, the ideal applicants should have a solid commitment to building and expanding a sustainable chat service on WhatsApp, including having the necessary team and time to do so. Please refer to WhatsApp Commerce Policy for exclusions. https://www.whatsapp.com/legal/commerce-policy
Yes. It is a pre-requirement that you have a Live WABA on WhatsApp Business Platform (API)
We will give preference to organisations with a live WhatsApp Business Account and are ready to scale via WhatsApp.
Certainly not, but we need to be confident that you have a committed and agile team with a suitable starting point and the tenacity and ability to iterate and learn. You will receive input during the 6-week accelerator to help you grow and achieve your goals. Right now, we are interested in why you are the right team to support and invest in.
No, but we will give preference to organisations that can have the most significant impact and operate in countries where WhatsApp is socially well-adopted and actively used.
It does not matter how many languages you operate, but it matters that your program has a clear roadmap on who it is serving and why you are doing it in specific languages.
No, both small and big, tech-savvy or new-to-digital organisations can use WhatsApp successfully.
The 6-week Accelerator Program
Two dedicated team members are to attend all sessions (60-90 mins per session).
These will be group sessions hosted online on dates made available in advance.
Attend weekly Office hours with expert team members. ( 30 -60 min per session )
Complete all pre-work assignments before each session. It should take 1-2 hours to complete.
Complete all homework assignments during the Accelerator period.
The end goal of the Accelerator is to demo your WhatsApp use case to a selected audience and complete a case study to share learnings.
Preparing for this will require time outside of the Accelerator hours. Therefore, plan to design and build your demo at least 1-2 hours per day.
The ideal combination is a business lead (i.e. a team member with a strategic focus and decision-making ability) and a technical lead (i.e. an operational, hands-on team member responsible for implementing your service).
Selected organisations will receive the Accelerator agenda beforehand and be allowed to invite additional team members to specific sessions as needed. However, up to four members per organisation can attend a single session.
Apart from the time commitment as explained above, you will require a computer with internet access and sufficient data to attend all virtual sessions on a conference tool such as Zoom. Ideally, your connection and data will allow you to attend the sessions with your video.
It is a selection criteria to have a live WABA account. So please note that your application will only be selected if you have an existing WABA. If a WhatsApp service is not a strategic objective for your organisation for 2023, then there are better times for you to apply for the Accelerator.
Yes, but the Chat for Impact Accelerator will be focused on building services for the WhatsApp Business Platform (API) only. Therefore, if you plan on scaling your service to use the API, there are better times to apply.
Turn.io is hosting the Accelerator alongside WhatsApp; however, you are not obligated to use them as your Business Solution Provider (BSP). All participants can work post the summit with any of WhatsApp’s authorised Business Solution Providers. However, note that even though the Accelerator focuses on using chat to have an impact, all hands-on sessions will be on the Turn.io platform.
The WhatsApp Business API powers communication with users worldwide so that you can connect with them on WhatsApp in a simple, secure, and reliable way.
The WhatsApp Business API is a paid product. However, as part of the Accelerator, you may be granted a subsidised license for up to 3 months; further use of the API may result in monthly fees and/or messaging fees.
WhatsApp is designed for simple, secure and reliable messaging. This includes one-on-one communication and chatbots with a clear escalation path to a human. Please refer to the WhatsApp Commerce Policy and WhatsApp Business Policy to familiarise yourself with the type of messages that are and are not allowed on the WhatsApp Business API.
Business Service Providers (BSPs) are third-party solution providers with expertise in the WhatsApp Business API. These BSPs can help you communicate with your customers on WhatsApp for the approved use cases of customer support and time-sensitive, personalised notifications. You can have a look at the list of authorised BSPs.
We may or may not do this in the future again.
No. If you were part of previous years Accelerator cohorts, your application will not be considered.
Yes, you may apply but remember government entities, agencies and/or institutions will not be considered.
We are looking for impact organizations with a strong mission and an engaging use-case suitable to the WhatsApp Business Platform. We are looking for dedicated teams with in-depth knowledge of their users and who are currently ready and strategically focused to build and drive a successful WhatsApp service.
All social impact organizations are welcome to apply. We aim to invite a diverse group of participants ranging in focus, geographies, scale and digital maturity.
There is no straightforward answer to this question. If you didn’t answer all the questions or violated the application guidelines, it’s more tricky to answer why. We can only say that it is less about your application lacking something specific and more about others being good.
Nothing is stopping you from applying for a WhatsApp Business Account (WABA) through any Business Service Provider (BSP) or to start using the WhatsApp Business App. Furthermore, if we ever host another Chat for Impact Accelerator and Summit, you are more than welcome to apply again.
You will receive email communication from us on whether you were successful or not. However, we will not provide detailed feedback on why your application was successful or unsuccessful.
All applications received by midnight GMT (00:00) on the 15th of July 2023 will be considered.